Create pictures with AI

Create an image with AI is at the top of Photos, videos and files. You describe the picture you want, and we make it and save it in your library, ready to add to your website.

Image tokens

Every picture uses 1 image token. Your balance is shown at the top of Photos, videos and files, on your Account page and on Billing. New accounts start with a few tokens. If you run out, the Create image button says so, and you can contact us to get more. Image tokens are used for AI pictures in Photos, videos and files, and nothing else.

If we can't make a picture for any reason (a hiccup on our side, or a description we can't use), no token is used.

How to write a description that works

The more you tell us, the better your picture. "A bakery" gets a generic picture. A full description gets one that looks made for you. Try to cover:

• Subject: what is in the picture. "Fresh sourdough loaves and golden croissants on wooden shelves."
• Setting: the place or background. "A sunny bakery counter," "a tidy suburban driveway."
• Style: a photo, a watercolor illustration, a flat graphic. You can also tap a Style button.
• Colors: name them ("cream, wheat and terracotta") or use exact codes like #2F5D50. If your website already has colors, tap Use my website colors.
• Theme or mood: cozy, modern, festive, calm, spring, holiday.
• Lighting: soft morning light, a warm evening glow.
• Framing: a close-up, a wide shot, or "empty space at the top for a headline."
• Leave out: what you don't want, like clutter or a certain color.
• Where it will be used: a banner at the top of your home page, your menu page, a product shot.

Tap any of the examples to fill the box, then change the details to match your business.

Choose a shape

Pick Wide banner (3:2), Square or Tall. The picture is framed for the shape you choose, so keep your main subject in the middle.

What we can't make

To keep everyone safe, we won't make pictures of real people or look-alikes, children, sexual or violent content, weapons, hateful symbols, illegal goods, or famous characters and brand logos. Pictures also can't contain readable text or your logo (AI lettering comes out garbled), so add your real logo from your own files instead. If a description can't be used, we tell you why, and nothing is charged.

After your picture is made

• It is saved in your library with a small AI badge, and it isn't on your website until you add it.
• Tap Add to my website to put it on a page, Delete to remove it, or Make another to try again.
• Pictures are checked like any photo you upload, and hidden details are removed.