The Chip interview

Before writing your site, Chip asks a few quick questions in the Builder chat. The progress bar above the chat shows each step:

1. Your business — what you do and where.
2. Name — your business name.
3. Main goal — what visitors should do: book, reserve a table, see the menu, buy online, call, visit, ask for a quote, get in touch, join a mailing list, sign up for events, donate or see your work.
4. What you offer — a few services, dishes or products.
5. Where & when — location and opening hours.
6. Contact — phone, email, social links. Paste your social pages (Instagram, Facebook, YouTube, TikTok, X, Nextdoor and the like), or just type @yourname. Each one goes on your website behind its icon, linked straight to your page. Chip doesn't open them or check them.
7. Language — Chip doesn't ask: your website is written in the language you picked when you created it. Each website is in one language.
8. Logo and style: your logo, and how the website should feel. Skip either if you like.
9. Colors: eight color palettes, with the colors from your logo first if you added one. Tap one to see it on the right, then tap Go with and its name.
10. Color strength: how much color you want, shown in the colors you just picked (four small pictures, from light and airy to dark and dramatic).
11. Layout: the designs for your kind of business, each shown with your colors and your business name. Tap one to see it, then tap Go with and its name.
12. Photos: drop them into the chat (or click the paperclip). You can skip this and add pictures later.
13. Apps: Chip suggests apps that fit your kind of business; tick the ones you want.
14. Ready to build: a summary card of what Chip is about to build.

Skip on any of the look steps keeps the one Chip marked. Afterwards, ask Chip to change the colors, color strength or layout any time.

Tips

• Answer in your own words; short answers are fine. Type "skip" to move on.
• Skip questions (top of the chat) jumps straight to the summary.
• While the plan is taking shape, the right-hand side shows a live outline. Nothing is built until you say go.
• You'll see each stage of the build (planning, writing pages, applying your theme, placing apps, saving a version) as it happens.